Adoption First: Designing a Legal AI and Data Strategy That Sticks

What does it actually take to get 70-80% of attorneys using AI every month?

In this episode, Tim Fox, Chief Data and AI Officer at Ogletree Deakins, makes the case that adoption isn't a byproduct of a great tool; it's a strategy in itself. Tim shares his journey from mailman to litigator to C-suite AI strategist, and breaks down how Ogletree Deakins moved past the hype cycle to hit usage numbers most firms only dream about.

His thesis: if people aren't using the tool, it wasn't worth building. That philosophy shapes everything from how they evaluate vendors to how they staff their AI program.

He explains why AI requires dedicated people (not just platforms) and why early adopters can only carry you so far. Tim also gets honest about what attorneys really think about time savings, and why "five hours saved" doesn't land the way technologists expect it to.

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